Category Archives: Online Marketing

How To Get More Followers To Your Facebook Fan Page

Branding, facebook, Instagram, Online Marketing, , , , , , ,

If you’re anything like me and want to use Facebook to market your business, you will need to set up a Facebook Business Page aka Fan Page. Why is this important? Because without it, you will have a difficult time promoting your brand, service, or product. The trick is what to do you do once you set up your page to get more followers?

To get more followers in the beginning you simply send a invite to everyone who is your friend on your personal page. This will get the ball rolling and should get you anywhere from 50 to 200 followers quickly. You also may want to post a status update on your personal page about your new fan page and/or group. You could also ask some of your friends with big followings or influencers if they would be willing to put a shout out for you. Once you do this — you are on your way.

Next you want to be sure that you post regularly. Always try and come up with good content and post once per day if you can. This will get people coming to your page often and should get you new followers weekly. I don’t think its necessary to post more than one time per day — less is bet on Facebook and consistency is very important.

If you plan on doing advertising to promote your page this is another great way to get followers. Keep in mind that you don’t want to pay too much per like, so test some different campaigns to see which works the best and try to keep each like to less than 50 cents each (preferably around 15 to 20 cents).

If you’re on Instagram make sure to connect your Instagram page to your Facebook Fan Page. This will also allow you to post pictures and videos from Instragram page directly to your Facebook Page and this should help you get more likes as well.
You may also try and follow some influencers in your niche from your Facebook Fan Page not your personal page and like and comment on interesting posts, this will also get you some likes.

If you really want to get a ton of followers fast you can always pay a social media expert to get you lots of likes. Typically you can pay anywhere from $50 to $1000 to jumpstart your page. The only downside with this strategy is it may be a lot of followers who really have no interest in your niche. I have used this strategy above with a few who just wanted a large following fast. If you do the latter strategy do not stop there always be promoting.
Finally, if you blog or do videos, make sure to always post those to your page as well. This is a great way to keep it interesting and build value with your audience on a regular basis.
If all the above seems too overwhelming or you simply just need a some direction you can always reach out to a social media expert to help implement some of these strategies for you and your business. Myself and my team are always available should you need any help email me at john@johnlowery.biz

This blog was copied from another article I wrote on http://medium.com

5 Things You Need to have – To Find Success in Network Marketing

Home Based Business, mlm, network marketing, Online Marketing, personal development, , , ,

I recently came across an article in a magazine that my company provides on the topic of 5 elements you must have to be successful in network marketing.  In this article that was written by John Haremza author of “Right or Almost Right” he goes on to share that the 5 elements you must have are the following:

  1. The Company (Leadership, debt-free, profitable).
  2. The Product (is it easy to share and something you or others would benefit from).
  3. The compensation plan (does it pay out well as much as 50% or better)
  4. The timing (is the company growing, dying, or staying the same – you want to be with a company that is growing and hopefully beyond the $2 Million a month mark).
  5. The Training (Does the company provide free ongoing training calls, and events to plug into.)

Those are the 5 things you are looking for in your opportunity or any opportunity if you want to be involved in network marketing (direct selling, mlm, home based business).

To learn more watch my video below.

5 Things You Need – How To Be Successful in your Network Marketing Business

If your company is missing 2 or 3 of the 5 above elements no matter how good you are – you are going to struggle in building your business.  If you are open to another opportunity, not growing where you are, struggling, or just simply need some coaching feel free to reach out to me at john@johnlowery.biz

Getting More Leads for your Network Marketing Business With Global Moneyline

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I recently came across an online tool that is supposedly helping people get more leads and make money to support their home based business.  Let’s face it one of the most challenging things we all face when doing network marketing is having plenty of people to talk to.  In a perfect world, we would post a blog or a video and our phones would ring off the hook with prospects begging to join our business and all we would have to say is, “Visa, Mastercard, American Express, or Discover.”

Unfortunately, if you’ve been involved in network marketing for any length of time you know it can take a little more convincing than that.  I’ve personally purchased leads, bought google ads, solo ads, called friends and family, and still regularly buy Facebook Ads and am always on the lookout for new tools that can help me and my team members attract more people to my business.

With that being said, I recently found something that will help you build a list of people you can email to in just a few days for next to nothing.  In fact, you can sign up for free to test drive it and even use the service without ever spending a dime if you choose.  If you are serious about building a network marketing business and want to get more leads and build a large list fast, I recommend you at least take a peak at Global Moneyline.  I took it for a test drive 3 days ago after learning that some of my team members were getting sign-ups into our network marketing business from it.  In just 36 hours I’ve already got over 2000 people in my network that I can email or advertise my opportunity to.  It could take weeks or even months to build a list of 2000 or more.  I will add that nothing beats having your own email list, but while you are building your list – this could be a great alternative to building your list.

To learn more about Moneyline and how it can help you get more leads and distributors for your network marketing business click here.  I think you’ll be happy with at least taking a look at it.

Why You Need a Social Media Marketing Strategy

Branding, Online Marketing, social media marketing, , , , , ,

If you’re a business owner and thinking of now putting your business on a social media platform or if you have already done so, but are not getting the results you had hoped for. You need to read this post.

Social media is not a place where you constantly want to post advertisements about your business, its a place to share ideas, business achievements, and most importantly learn to engage with others.

Social Media isn’t just a fad.

Honestly, a few years ago I often wondered if all the popular social media sites would come to an end or lose their popularity. It is now becoming apparent that surely is not the case. In fact, many social media sites like Twitter, LinkedIn, Facebook, and most recently Snapchat (Snap Inc.) are now publicly traded on The NYSE and Nasdaq.

Your Social Media Strategy in The Beginning

It’s actually very simple, you are either going to promote YOU, your Business, or both. Whatever you decide — the most important thing you can do is not overwhelm yourself with too many sites. You need to pick one or two of your favorite social platforms and simply get active. How do you get active? Just post 1 or 2 times per day and connect with others. Engage in conversations and spend a few minutes per day liking and commenting on others posts. By doing this strategy you will slowly but surely begin to build up a presence and a following. Once you get to where you have over a few hundred followers on any platform you will begin to see more and more likes and engagement on your posts.

Your Social Media Strategy Later on (Automate)

Once your following grows and you are on more than a few platforms you will want to consider using tools to automate your posts. A few that I like to use on a regular basis are Hootsuite, Socialoomph, Klout, and Facebook App & Facebook Page Manager (for smartphone). By using some of these tools you will save yourself time and money. As your goal with social media isn’t just to connect with others, but to be smart with your time, so you don’t waste hours online moving yourself further away from your business objectives.

Be Real and Pay Attention

Make sure that you promote your business only around 20% of the time or if you need to do more that its more informative marketing. People on social media like to see things and share things that inform them. I can promise you that if you constantly market your business and don’t offer creative innovative content that you will lose your audience. You wouldn’t run a TV Station and constantly air commercials. If you plan on using social media to get customers for your business — really pay attention and don’t over do it. Make sure to track leads and updates (especially the ones that you are paying for) so you know which types of posts are getting the most engagement. If you find that your posts are getting little or no engagement than simply change it up. Just like anything learn and become more effective with your messaging and this should help you get more of the results that you are looking for.

If you like this post be sure to sign up for my free ebook “Social Media Tips & Tricks” on this page.

This article was retrieved on 3/27/17 from another article I wrote at http://www.medium.com

Top 10 Social Media Marketing Tips!

Branding, Online Marketing, social media marketing,

Top 10 Social Media Marketing Tips!

If you are on Social Media and are either promoting a business or thinking about it, you will want to be consistent in your activities. In this post I have posted 10 of my top 10 Social Media Marketing Tips to help promote your business on the different social media platforms.

  1. Don’t overwhelm yourself (pick 2 or 3 of your favorite Social Media Platforms)
  2. Be consistent (post daily or at least 2 to 3 times per week on each platform)
  3. 80/20 rule (80% of the time post personal or non-business related posts and 20% of the time post about your business)
  4. Connect often and engage (don’t just post — engage with your audience).
  5. Be creative (don’t post the same thing over and over. Try to come up with interesting content — pictures, quotes, things you enjoy)
  6. Be authentic — don’t be something you’re not. (If you don’t own a private jet — don’t pretend like you do, people need to relate to the real you.)
  7. Time management (don’t spend too much time on one platform. Get in and get out and engage with those that like and comment on your posts.)
  8. Know what you want to get in return for your efforts. (Figure out why you want to be on Social Media for Biz — is it for brand awareness, to get more followers, more customers, figure out why you are doing it. Don’t just being doing it because everyone else is.)
  9. Use 3rd party tools (important that you use 3rd party tools to streamline your social media marketing. A few to mention are http://socialoomph for twitter, http://hootsuite.com, and http://klout.com
  10. Have Fun! You wouldn’t go to a party and not have fun. Social Media is all about being at a party online — so make sure you have fun with it.

There are a few tips to get you going on social media. If you’d like to get more tips on Social Media Marketing make sure to pick up a free copy of my ebook on this site today.

This article was retrieved from another article I wrote on http://www.medium.com on 3/17/2017

Video Marketing on YouTube

Branding, Home Based Business, Online Marketing, social media marketing, Uncategorized, , , ,

Can you use YouTube to market your business online?  Yes, you can. In fact, I’ve got a few videos running right now that are getting me a steady flow of leads every day for my home based business. The thing I love about YouTube is that you can create a video once, put in a few search terms that people might use to find your video and then get up and walk away and never even touch the video ever again. I’ve done this time and time again and that is why out of all the popular ways there are to promote your business online this has to be my all-time favorite.

Unlike Google AdWords or Social Media you constantly have to stay on top of it and monitor it regularly until you get it right. It can take awhile to get it all on auto drive. Not so with YouTube, in fact if you make a handful of videos in your first few months on Youtube you should have a few that do well right away.

It’s pretty simple to get going, you just need a camera and a mic (most smart phones and computers already have). Make a short video 5 t0 10 minutes in length if possible. I find that videos over 15 minutes don’t get near the hits are engagement as the shorter ones. Don’t ask me why just what I have found the case to be.

Once you record your video and upload it add a good description and make sure to put your website in your description so people can get back to you. I get lots of comments and likes on my video’s but my goal is to get people to get on my email list, so I can build a long term relationship with them, but many will probably just subscribe to your video channel.

Not every video will be a hit, but I can promise you that if you stay consistent with it, you will make money from it.

If you’d like to learn more about how to benefit from using YouTube for your business make sure to pick up a copy of my new book “The Social Media Puzzle & How To Profit From It” on Amazon.com or Barnesandnoble.com

This blog was retrieved from an article I posted on http://medium.com on 3/13/17

Valentus Review

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Valentus Review

A few years ago I came across a start-up company within the direct selling industry called Valentus.  They appeared to be selling healthy beverages online or through word of mouth marketing and they had a very interesting product that caught my attention “Slim Roast” Weight Loss Coffee.  I had seen another company called Javita marketing the same thing years ago, but was intrigued enough to try the product.  Not that I needed to lose weight, but a friend had offered to send me a free sample and I thought – why not.  As a marketer who’s been a part of the health & wellness industry for many years I’ve always been fascinated with the different products that companies come out with.  I guess the ones that really grab my attention are the ones that people would understand without a long science report with a cherry on top.  Heck, 70% of all people drink coffee on a daily basis and many people I know over 30 are trying to lose weight.  This was like Jenny Craig meets Starbucks – I was intrigued to say the least.

I didn’t join Valentus after that first sample, not because I didn’t like the taste, but because I didn’t want to put my time and energy into a start-up company knowing that most fail within the first few years (been there done that).

Fast forward a few years later (7 months ago).  The same friend who shared Valentus with me a few years prior contacted me again.  My first thought was wow – they are still in business.  My second thought was I might have to do some due-diligence on this company and find out what they are all about.  Below I made a list of what I found out and why you may want to consider Valentus if you are looking for a product/service to market for a home based business or another way to create income or wealth in your spare-time.

My Top 10 Reasons for Why Valentus is a Great Company for Network Marketing.

  1. 3 years old and debt free (past the point of collapse and entering momentum).
  2.  Went from 10 million in gross sales in 2015 to 30 million in 2016.
  3.  Consumable products that most people already consume (coffee & energy drinks).
  4.  Company owner who has been a distributor in the past (very important).
  5.  International opportunity (available in over 100 countries).
  6.  Plans to expand internationally
  7.  Outstanding training provided by leaders who have earned millions within the industry. (many already earning 6 & 7 figures or more annually).
  8.  Exceptional compensation plan that pays weekly & monthly.
  9.  Free Online Marketing System for everyone (most companies charge a fee for that).
  10.  Free Training (The team that I joined has free training on how to become a marketing pro).  The company also provides daily and weekly training.

Well there are my top reasons for why Valentus is one of the best opportunities within the network marketing – direct selling industry today.  If you’d like to get more information on Valentus please visit Valentus today and check it out for yourself.

 

Top Success Tips for Pinterest

Branding, Online Marketing, social media marketing, , , , ,

Pinterest is a catalog social media site of pictures and ideas from travel to business to the latest & greatest recipes to stir up your belly or even your love life.

Pinterest has been around since 2012 and currently has around 150 million active monthly users (mostly women). I’ve been on Pinterest for a few years now and find it to be one of the most interesting social media sites.  Not unlike Instagram as you just post pictures (pin it).  In the

I’ve been on Pinterest for a few years now and find it to be one of the most interesting social media sites and most fun too.  Not unlike Instagram as you just post pictures (pin it), but more informative.  In the pictures (you upload or share)  you must describe your picture so it shows up in The Pinterest Searches.  I’ve personally used Pinterest for recipes when cooking, making travel plans, and I personally love all the funny pictures, jokes, and quotes (great way to start your day with a big smile).  Here are some tips I have found useful for using Pinterest as a valuable tool to promote my businesses, blog, and brand over the past few years.

  • Pin Often (at least 1 time per day)  Post your own pics or find pics that are relevant to your brand or business.
  • Create Boards that grab people’s interests (a few of mine are: Cool Photos, The Truth Shall Set You Free, Places I’d Like To See, Social Media Tips & Tricks, Funny, and Get Healthy)
  • #Hashtags don’t matter on PInterest, but you must describe your picture in detail or know one will ever find it.
  • Boards & lots of them – pin to your boards regularly or they will get lost in SEO (Search Engine Optimization).
  • Set Up a Business Page on Pinterest (not personal) especially if you’re going to be using Pinterest for Brand Awareness.
  • Once you’re using Pinterest on a regular basis you’ll want to use Pinterest Analytics to see how you’re doing.
  • Engage with Others.  If someone reaches out to you or makes a comment don’t ignore.  You never know who your next customer might be.

If you’d like to get up to speed on Social Media Marketing make sure to download a free copy of my ebook on this website “Social Media Tips & Tricks for Business” and absolutely make sure to follow me on Pinterest.

How To Get More Twitter Followers

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How To Get More Twitter Followers

Having been pretty active on Twitter since 2008 and now up to over 150,000 followers, I think I know a thing or two about how to get more followers on Twitter. Here are some of my top tips on how you can get alot more followers on Twitter.

• Share news articles or blog posts that capture your attention.

• Tweet about something that is funny or makes you laugh.

• Share your feedback on a movie or TV show you just watched.

• Tweet about a sporting event.

• Tweet about something funny (love to tweet jokes).

• Ask for feedback before you make a major purchase (also do the same on your Facebook Personal Page)

• Ask questions.

• Definitely participate in Follow Friday #FF and recommend your favorite people to follow.

• Tweet about a company milestone.

• Recognize an employee who has done a good job.

• Tweet about a good book you’ve just read.

• Tweet about a Youtube video you like.

• Always Retweet others and share the love.

• Thank someone for following you.

• Thank someone for mentioning you or Retweeting you.

• Tweet about something you just learned.

• Tweet your favorite quotesUse #Hashtags whenever possible

• Use #Hashtags whenever possible

If you’d like to learn more about Social Media Marketing and how to monetize it for profitable financial gain, please pick up my latest book The Social Media Puzzle & How To Profit From It on Amazon or Barnes & Noble.

How Much Time Should I Devote To Social Media Daily?

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How much time should I devote to social media daily?

It all depends on what your goals are and what you want to accomplish.  I know professionals who work from home who spend hours on Social Media for business and people like myself who spend maybe an hour or less per day on average.  But here is what I do know.

If you are not consistently posting on any of the major social media sites – you will not have a lot of success on Social Media if you are trying to promote yourself or your business.

Having made quite a bit of money in the past by using Social Media for my business endeavors here are a  few things I recommend to get the biggest bang for your buck.

  1. Don’t waste time too much time looking around.  Just like shopping know what you’re going in for and get out as quickly as possible.
  2. Post at least 1 to 2 times daily on Facebook, Instagram, and Pinterest and up to 6 times daily on Twitter.
  3. Like and retweet what others have to say (don’t just promote you).
  4. If you’re on a tight schedule – set a timer for 15 or 30 minutes (repeat daily)
  5. Have applications on your smart phone that allow you to post or engage at slow times throughout the day (standing in line at the grocery store, post office, on work break, etc.)
  6. Just like anything else to be successful, you must put some time and energy into it to get anything in return.

I think the 3 most important questions to ask yourself as it pertains to Social Media for your business is – What do I want to accomplish from it? How much time am I willing to put into it?  How much am I willing to spend?

If you’d like to get more information on how to be successful on Social Media.  You can pick up my new book “The Social Media Puzzle & How To Profit From it” on Amazon and Barnes & Noble.