Category Archives: network marketing

Why Quality of your Product & Price Matters when it comes to Network Marketing

You know I have been around the network marketing industry since I joined my first company Pre-Paid Legal back in 2000.  I have seen some great products and services being sold by word of mouth marketing.  Who can argue that Amway, Avon, Legal Shield (formerly pre-paid legal), or Shaklee are not great companies with great products or services?  I’ve personally used products over the years where I never even became a distributor and was just a customer Juice Plus, Send Out Cards, and Nerium to name a few.

What I love about network marketing is it allows people to purchase products that in most cases are better quality than what they would get on the shelf in a store.  Mainly because of the distribution model being word of mouth the companies typically pay out around 50% of all income to their distributors instead of advertising agencies, wholesalers, resellers, and so on.  It also allows individuals with no experience or limited experience in business to create additional income with a very small investment.  But this is where it starts to unravel in certain companies and why if you are going to join a company you need to pay close attention.  Because not every company out there is competing with products on the shelf.  Some are just built on getting people to buy in with a $500, $1000 or even $3000 or more to get started as a distributor.  Many companies even reward people more commissions if they come in at a higher level – that is the only way they can keep the deal going because they know their products wouldn’t stand on their 2 feet without big purchased from their distributors.  In fact, I’m shocked that after what happened with Veema (being shut down by the FTC) and all of Herbalife’s problems that I still see this going on the industry.  I see it all the time.  I think a few more companies get shut down in the near future and that will put an end to the companies that front load or make distributors have to pay more money monthly to qualify for more commission.  A shift is taking place in the industry, I think for the better.

You see, for a company to be successful in the long-term it cannot be built entirely by just recruiting people who are going to join the business.  It must have products and services available to the general public that people would buy without a business opportunity attached to it.  And this is where it gets tricky.  Because as a network marketing begins the word of mouth is usually spread by distributors recruiting distributors.  After awhile if the products are good and priced right many distributors who originally got into the business will just become loyal customers and the word of mouth will travel and over time there will be many customers and that is where you want to be.  In fact, if you just build a business model on recruiting distributors and have no customer base your business and company is doomed over a period of time – it fall apart like a deck of cards.

So, this blog isn’t just for people who are looking at making some extra money promoting some products or services that they believe in.  This is also for the company owners of network marketing companies to see that they don’t just need to bring in more distributors but to create better products that are competitively priced to compete with products that are on the shelf.

Why is price important?  If you put a product in the marketplace that isn’t priced accordingly then – it better make a person fly, because if people see they can buy a similar product that’s just as good elsewhere for a lesser price – you’re going to lose a customer. It’s as simple as that.  And I still believe today that most products that I see in the network marketing companies that I have come across recently are overpriced.  I think alot of network marketing companies have this attitude that their products are superior to others so people should pay more money for them.  That may be true, in some cases, but most products I see are not superior and if they are they are in the minority and they are companies that have been around for awhile and have built up a good customer base.

So if you decide you want to join a network marketing company before you begin marketing do some homework on the products to see if they are priced accordingly, good quality, and something you would personally buy whether or not you joined the business.  Keep in mind in network marketing you are building a business for you and your family that could potentially pay you residual income for years.  Don’t make the same mistake I have made in the past and join a company just because you can make money quickly – that usually doesn’t last.  Ask yourself, if this company will still be around in 3 to 5 years?  Is this a business that I could my mom or relatives in and sleep straight at night.  If the answer to the above is YES, than you may have found your company.

If you are looking for a company that has better products, is priced right and can potentially add an additional $100, $500, or even $5000 or more per month to your families budget than definitely read the article below.

Click here to read more about how you can change your financial future and make a difference.

How to do a 3 Way Call for Network Marketing

If you are involved in network marketing or thinking about it.  One of the best ways to build your business is by putting your prospects on a 3 way call with a leader in your organization.  In fact, I suggest that you have at least 3 or 4 leaders in your organization in your phone on auto dial, so you can plug into these folks when you need them.  If you’re new to network marketing you will want to practice using the feature on your phone.  You can google, how to do a 3 way call on your phone.  It’s pretty easy to do.

When is the best time to use a 3 way call

You should use a 3-way call after your prospect has seen a presentation either live or online and this tool should be used for 2 reasons, one is to get all of your prospects questions answered and to enroll your prospects into the business.  There will be those times where someone will just watch a presentation and will sign up for your business without a 3 way call, but in most cases, many will have questions before joining your business.  That is when you need to put them on the phone with your leader.  Don’t say too much at this point except, something like “That’s a great question, I’ve got my business partner on the other line and he has a lot more experience than I am.  Let me see if he is available.”  Then you simply dial up your leader and see if they are available.  If they are not available, call another leader until you find someone who is.  This is where you will use edification after you get your leader on the phone, “This is Bob, he has been with our company for 5 years and is having lots of success with it”.  After you introduce your leader, you don’t say anything, put your phone on mute and let them do most of the talking.

Why don’t I want to explain my business

The reason you don’t want to vomit information on your prospects is because you want a couple of things to happen.  You want them to say to themselves that I can do that and see  that they will not be alone in building their business.  A good leader won’t even vomit with information on your prospects unless they have watched a presentation.  You don’t want to probably even mention the company until they have agreed to watch a presentation unless they pressure you to tell them.  Keep it short and sweet and get them to a presentation and then use the 3 way call and you will find yourself succeeding much more in your business versus going after it alone.  Sometimes your leader will even enroll your people for you, but I think its best to use them as much as you can and not become too dependent on them.  Even when you get the business down to where you can walk and talk it, remember to always take your people to another leader for a 3 way.  Never over explain in this business or you will talk yourself out of sponsoring your next would be superstar.

Network Marketing Success Tip – How to build a decent sized downline in 90 Days or less…

Have you ever joined a network marketing business and waited until you got your products and kept making excuses until you made your list or got to work?  I know I have, I can remember times where I spent days or even weeks just working on my office or waiting until my business cards arrived or until I got my new products in the mail before I did anything with my business.  Some people I have come across over the years spend 90% of their time just doing that and not much more.  And you wonder why so many people are not successful with network marketing.  Some people I have come across over the years spend 90% of their time just attending events or training calls.  That’s valuable, but unless you get into action you will probably never see your business grow past an auto ship order and a tax write off.  If you want to make income in MLM whether it be a few thousand or several thousand a month you must sponsor a lot of people and continue to do so over and over again until you get a decent sized team together.  Once you get a good team going your activity will shift to get into the trenches and work with your people.  3-way calls, presentations, etc…

This article isn’t really written for the team leader with a large team, but more for the person just getting started in network marketing or the individual who is struggling.  I want to give you some valuable tips to build your business fast without being an internet guru.  Besides the internet rarely works building a large team if you don’t know how to connect with others offline.

So below I have given you some action tips that should really help you get up and running. But before I leave these tips keep in mind that you really only get paid to do two things in network marketing – recruit customers, and to recruit distributors.  Once you realize that -you can spend 80% of your time on that activity and the other 20% working with your team and on-going training.  I call it the 80/20 rule and you won’t move from that until you have a team of at least 50 or 60 people who are active and calling you for 3 ways or support.

Activity Tips to Explode your Network Marketing Business in 90 Days!

  1. Make a list of 20 people who know you and like you and call them and tell them what you are up to.  Don’t worry about the outcome just call them and announce to them that you are a distributor with this great company and wanted to share your products and opportunity with them. You might get a response like, isn’t this that pyramid thing?  You’re going to answer, “I don’t know about that, but I plan on taking my family to go see the pyramids after I build this business.”
  2. Once you go through your 20 then you will want to cold call.  You need to make a goal of how many calls you can make per day.  If you work full-time it may only be 5 or 10 calls per day.  If you’re scared of the phone you will need to get over it eventually, but you can reach out to 5 or 10 people per day on Facebook via Facebook Messenger.  If you need tips on how to do this you can fill out my form on this website and get my free E-book to help you get going.
  3. Always be adding to your network and make sure you have business cards on you at all times.  As you continue to expand your network there will be more and more opportunity to share your opportunity.  If you don’t get out of the house much then you may want to look up professionals in your area and email them until you get good posture on the phone.   You can do this through Facebook or LinkedIn by doing a search.  Only do this a few times per day.  I have an entire blog post on how to do this activity click here to read (read after you get through this post).
  4. Set a day and time that you are going to do your business and stick to it.  If you have a full-time job then you might only be able to work in the evenings (The best time to reach people anyways).   You will do only prospecting from 6PM to 8PM Monday – Friday and attend 1 training call per week.  That’s about 10 to 12 hours per week and very doable for most people.  You can generally reach around 10 to 15 people per day if you put the blinders on.
  5. Once you get someone who says they would like more information than you simply invite them to look at your opportunity – online, offline, wherever.  Most presentations take around 30 minutes.  Once they agree to watch your company presentation schedule a time to follow up and ask them one question, “What did you like best”?  Then wait for their response (first person to speak always loses).  Remember, you don’t care about the outcome.  If they are interested then you simply call your upline immediately and get them on a 3-way call or schedule a time to do this (please make sure you know how to do a 3-way call on your phone).  You’re off the hook at this point.  Let your upline enroll your downline and breath.

There is more that you can do once you start making money like advertising and purchasing leads, but these tips should keep you busy for a few months and get you a decent sized downline in 90 days.  The keyis to be busy every day and keep moving.  When you run out of people to talk to turn to Facebook or LinkedIn and just keep going and you will be successful.  If you feel like you need some coaching or just a mentor for a month or two to get you going feel free to email me at john@johnlowery.biz for a free 30-minute consultation.  I have coached many successful networkers over the years and know what it takes to build a large team.

 

What is the Best MLM Marketing System

What is the best MLM Marketing System?  Since I entered The MLM/Network Marketing world online back in 2008, I have always been in search of good marketing systems.  I’ve used company provided systems (that usually cost a fee).  I’ve used free marketing systems by 3rd parties, and costly systems by 3rd parties.  What I have found is that most have a few negatives – the free ones don’t have a good follow up program that allows you to make phone calls and schedule follow-ups with your prospects.  The company provided systems are tailored only towards your company and allow for very little customization – no tweaking emails, videos, etc.  Most company provided systems don’t allow you to make money promoting them to your downline.  The company provided ones will be good for your friends or family members, but won’t allow you to generate leads on your own.

“The Fortune is in the follow-up” Every Successful Network Marketer Ever

Here is what you want to look for when using and an outside marketing system.

  • Capture Pages (non-company specific is best I think for curiosity sake)
  • Pre-Made and customizable pages (availability is good)
  • Customer relation manager (must be able to follow up, make notes, and schedule follow up calls.
  • An email autoresponder.  (You need to have a way to follow up with people when you can’t reach them by phone.  Great for list building too.)
  • An email broadcast feature (ability to send email broadcast to all your prospects at one time)
  • A way to earn commission (affiliate commissions).  Get your system for free or get paid to share with others.  Many may not join your company as they may already be with a company, but a 3rd party tool can always make a difference.

Which system have I found with all of the following above?  The company is called Prosperity Central and they have been around for about the last 6 or 7 years.  Everything is already set up for the novice and customizable for the pro.  If you have lots of leads to follow up with they have a software called Phoneburner that is built into their program which allows you to make calls up to 4 times faster than dialing manually.  I find it very helpful when I do big campaigns that generate a 100 or more leads a day and I need to follow up by phone.  In terms of price?  You can get started for as little as a $1 per day with all the bells and whistles ($25 per month) and if you refer 3 its free.  I’ve had my system for over 6 years and it’s never costed me a penny as my affiliates pay my monthly membership fee.  If you’d like to test drive it for free you can do that by clicking here.  I’ve also put together a short video below that shows you how it works.

 

How To Build a Successful Network Marketing Business Online

Can you build a successful Network Marketing Business Online?

The answer is that you definitely can, but the problem is that so many of the network marketing programs out there today teach that you can do it without having to do anything, but post ads, send out emails, pay for advertising or post on Facebook.  If that is all that you want to do then network marketing would not necessarily be the vehicle that you would want to pursue.  If all you want to do is place ads and never have to pick up the phone then what you really should be looking at is affiliate marketing.  If that is the case, I’ve just saved you months or perhaps even years of your time.  If you’re open to network marketing than keep reading and I will tell you what I have learned from sponsoring thousands, making thousands, and spending thousands of dollars online since 2008.

“Make 10,000 in 30 days doing nothing”

“We’ve found the secret”

“Just sit back and watch the spillover, while I do all the work”

“All you have to do is spend $200 and our team is growing so fast, you can get rich from our momentum”

The above is all BS for the most part and I see it every day online.  Believe me, I have tried every program under the sun over the last 10 years and not one network marketing program has paid me any money when I haven’t sponsored people (customers or business opportunity seekers).  If you want to get successful online you must get out there and market yourself consistently, pick up the phone, and get to work.  Yes, just like anything else it will take work for you to succeed, but in the end, it’s usually worth it.  I’ve been able to collect multiple checks from multiple companies for years, drive luxury vehicles, and go on luxury vacations.  Below, I am going to share some tips on how you can become an online pro and make money with network marketing in any program good or bad.

Tips to Succeed Online in Network Marketing

  1. Be YOU and Brand YOU.  Yes, learn about branding YOU.  This doesn’t mean you don’t do the basics of marketing your business and become a network marketing secret agent where you don’t mention your company (true BS).  You simply work on marketing YOU, while doing all the network marketing basics as it can take months or even years to become an authority in your niche and have people chasing you to join your business or for coaching.
  2. Be consistent.  Consistently set aside an hour or two per day to market your business.  Post ads on Craigslist, Backpage, Google Adwords, Facebook, Twitter, etc..  Be out there just like you would be if you were running a business.  If people don’t know what you’re up to, then you won’t have anyone to market to.
  3. What to do with leads.  When you do get leads (I had over 150 in the past 3 days), set aside time to follow up on the phone with people.  If you’re already like me and generating lots of leads you need to get Phoneburner (automated dialer that allows you to call everyone 4 times faster).  If you’d like more information on Phoneburner click here to sign up for free and test it for up to 7 hours.
  4. Doesn’t happen overnight.  Give yourself at least a month or 2 at any one online medium whether it be social media marketing, pay per click, or classified ads before you pull the plug.  Must always be paying attention to what types of marketing work and what doesn’t.  Focus on a few marketing strategies, to begin with, and be consistent.
  5. Work on yourself. Constantly be working on becoming a better person a better leader.  Read every day and attend training calls and live events.  Never stop learning, so you always grow.  This business isn’t just about marketing, it’s also about personal development.  There is a saying “As you grow, so will your business”.  Tap into your mentors, get a coach, become not just good, but great at whatever it is you desire.
  6. Create a Blog just like this one with your picture.  If you desire to become an MLM Superstar you will need a blog just like this one.  One with your name and your picture and what you do.  You need step away from the crowd and become your own expert.  And start blogging every day or once a week or at least a few times per month.  This will not only generate you leads but help you generate clients for a coaching biz to go alongside your network marketing biz (2 income streams) and possibly more if you promote affiliate programs.  I currently promote a few affiliate programs which also generates additional income.  This blog actually has the ability to generate up to 4 or 5 income streams with the same amount of work.

Well, there are some tips to help you succeed online in your network marketing business.  If you feel like you need help putting it all together feel free to reach out to me for a free 30-minute consultation at john@johnlowery.biz.

How to Overcome Objections & Follow Up for Network Marketing

If you’re involved in network marketing or direct sales and plan on being successful with it, you are going to have to get on the phone and make phone calls.  I’ve never seen anyone or had much success myself in network marketing without following up on my leads.  In my latest video, I go over how to do this effectively and why objections are really no big deal (how to overcome them easily).  I also cover the psychology of the buyers (your prospects) you will be dealing with and how to set appointments (follow-up).

How To Overcome Objections for Network Marketing

If you find that you just simply need to improve your skill-set feel free to reach out to me for some one on one coaching at john@johnlowery.biz

5 Things You Need to have – To Find Success in Network Marketing

I recently came across an article in a magazine that my company provides on the topic of 5 elements you must have to be successful in network marketing.  In this article that was written by John Haremza author of “Right or Almost Right” he goes on to share that the 5 elements you must have are the following:

  1. The Company (Leadership, debt-free, profitable).
  2. The Product (is it easy to share and something you or others would benefit from).
  3. The compensation plan (does it pay out well as much as 50% or better)
  4. The timing (is the company growing, dying, or staying the same – you want to be with a company that is growing and hopefully beyond the $2 Million a month mark).
  5. The Training (Does the company provide free ongoing training calls, and events to plug into.)

Those are the 5 things you are looking for in your opportunity or any opportunity if you want to be involved in network marketing (direct selling, mlm, home based business).

To learn more watch my video below.

5 Things You Need – How To Be Successful in your Network Marketing Business

If your company is missing 2 or 3 of the 5 above elements no matter how good you are – you are going to struggle in building your business.  If you are open to another opportunity, not growing where you are, struggling, or just simply need some coaching feel free to reach out to me at john@johnlowery.biz

How To Recruit for Network Marketing on Facebook

I used to do a 100% of my recruiting for network marketing on Facebook and MySpace before it imploded. I realized recently that I have really gotten away from it for a few years now.  It was so powerful a few years ago it wasn’t uncommon for me to sponsor 15 to 20 people per month by just using social media mainly Facebook. So today, I want to share with you some tips on how to get people interested in your business via Facebook.  I know these tips still work as I tested them last month and sponsored a few people using some of these tactics.

Post something about your business without a link to your business, but maybe a blog or just something to spark some curiosity.  I find that this usually works better than just posting a link to my company website.

Top Tips for How To Recruit with Facebook

Get in the habit of connecting or re-connecting with 3 to 5 people per day and watch your business grow. Who wants to join me in reaching out to 5 people per day on Facebook? And this isn’t about spamming, but actually sending out messages to people you have as friends or new friends.  Just simply introduce yourself and ask your new or old friend about what they are up to.  Again, you are not even mentioning your business unless they ask you about it.  Then and only then would you even mention it.  Just send a message with the following, “Hey John, it’s been awhile since we last connected, what are you up to these days?”

Start a Facebook Group for network marketers.  I started a group called “Become an MLM Superstar”.  I’ve definitely sponsored at least a handful of people from this group and it’s a great way to connect with others who may not join your business, but definitely are like-minded for the most part.

Just be consistent in your activity.  If you’ve only got a few minutes per day, maybe you set a goal to just reach out to 2 or 3 new people per day.  My goal is to go for reaching out to 5 new people per day with no ulterior motive except that I am looking for people who have similar interests (networking, business owners, music, entrepreneurs).

If you need a little more help with using the tactics above that I mentioned, please watch the video below to see how this could work for you.

How To Recruit For Network Marketing on Facebook

If you feel like you need help with this or some training on how to do it, feel free to reach out to me at john@johnlowery.biz or pick up a copy of my book on Amazon “The Social Media Puzzle & How To Profit From it”.

Getting More Leads for your Network Marketing Business With Global Moneyline

I recently came across an online tool that is supposedly helping people get more leads and make money to support their home based business.  Let’s face it one of the most challenging things we all face when doing network marketing is having plenty of people to talk to.  In a perfect world, we would post a blog or a video and our phones would ring off the hook with prospects begging to join our business and all we would have to say is, “Visa, Mastercard, American Express, or Discover.”

Unfortunately, if you’ve been involved in network marketing for any length of time you know it can take a little more convincing than that.  I’ve personally purchased leads, bought google ads, solo ads, called friends and family, and still regularly buy Facebook Ads and am always on the lookout for new tools that can help me and my team members attract more people to my business.

With that being said, I recently found something that will help you build a list of people you can email to in just a few days for next to nothing.  In fact, you can sign up for free to test drive it and even use the service without ever spending a dime if you choose.  If you are serious about building a network marketing business and want to get more leads and build a large list fast, I recommend you at least take a peak at Global Moneyline.  I took it for a test drive 3 days ago after learning that some of my team members were getting sign-ups into our network marketing business from it.  In just 36 hours I’ve already got over 2000 people in my network that I can email or advertise my opportunity to.  It could take weeks or even months to build a list of 2000 or more.  I will add that nothing beats having your own email list, but while you are building your list – this could be a great alternative to building your list.

To learn more about Moneyline and how it can help you get more leads and distributors for your network marketing business click here.  I think you’ll be happy with at least taking a look at it.

My Top 10 Favorite Books on Success & Self Improvement

I recently made a goal this year to sit down in apply myself to reading 10 pages per day.  I figured if I could get in the habit of reading just 10 pages per day (20 to 30 minutes or less), by the end of the year I would have read over 3500 pages of something.  Most books are around 200 pages in length, so by doing this, I could read at least 10 new books this year.

In the past up until now I have read some pretty amazing books and for any of you that just aren’t satisfied or would like to continue to grow in this journey called life; I want to share with you just 10 books that I have had a profound affect on my life.  So here it goes, my top 10 list of books that have changed the way I look at things and had a deep impact on my life.

  1. The Bible – The inspired word of god is made up some amazing stories of men that struggled in life and were able to overcome great obstacles with God on their side.  Whether you believe in the stories or not, The Bible has definitely had an impact in my life.
  2. Rich Dad Poor Dad by Robert Kiyosaki– When I had first picked up this book about 10 years ago I had all but given up on the idea of being my own boss.  I was quite content just making a living working for someone else and really had never examined some of the ideas that were laid out in this book.  I highly recommend you read it if you have any interest in investing or becoming an entrepreneur.
  3. As a Man Thinketh by James Allen – This book was originally published in 1903, but holds some great ideas to how our minds and thoughts can affect our futures.  This book really made me aware of how I thought about things and looked at the world.
  4. The Secret by Rhonda Byrne –  I had never heard of The Law of Attraction before reading this book.  In fact, I was under the assumption that most everything happened for a reason and where I ended up was based more on my own destiny.  This book helped me to realize that I could change my future by changing my thoughts.  A longer more in depth version of As a Man Thinketh.
  5. The 4 Hour Work Week by Tim Ferris – This book is awesome as most of us have been programmed that being busy equates to being productive.  Most tasks can be done in only a few minutes per day and most of the time we spend is wasted when it comes to work and business.  This book will help you become way more productive and recognize when you are wasting your time and get you off of auto pilot.
  6. How To Win Friends and Influence People  by Dale Carnegie – This book will help you to understand people and how building a network is so important to achieving success.  This will also give you tools to become a better listener, a better person, and help you gain friends much faster.  It will also help you persuade others to your way of thinking or influencing others with your ideas.  A must-read for anyone in sales, network marketing, or business.
  7. Harmonic Wealth by James Arthur Ray – I loved this book.  Unlike so many books on business or success, it talked about the 5 Pillars of Success – Financial, relational, mental, physical, and spiritual.  It basically said you aren’t truly successful until you find success in all five areas.
  8. The Power of Intention by Wayne Dyer – Wayne is no longer with us in the physical reality, but he had some great ideas and certainly had made an impact on my life through his books and lectures.  This book really stands out as my most favorite of all The Wayne Dyer Books I have read and would say it’s a must read for everyone regardless of their pursuits.  This book will help you become a co-creator with the universe and understand that our intentions will ultimately create our reality.
  9. The Slight Edge by Jeff Olson – This book is based on the idea that all great things whether it be money saved, success on the football field, or a successful business owner all have one thing in common – an accumulation of good daily habits that compound over a period of time.  The Slight Edge shows you how to get powerful results from the simple daily activities of your life, by using tools that are already within you and will help you recognize and become aware of your activities for the better.  This book is a must read and I am so glad that I read it.
  10. The Four Year Career: How to Make Your Dreams of Fun and Financial Freedom Come True Or Not by Richard Bliss Brook – This book is a must read for anyone who is interested in building a career or a 2nd income in network marketing.  This will help you understand the business and why it works, how it works, and how so many have found above average income in this industry.  I was honored to have given a testimonial on this book in the past.

Well, there are my 10 favorite books of all time and I hope that you find a few or add a few to your list to read in the near future.  You will not be sorry.